Volume List  / Volume 10 (3)



DOI: 10.7708/ijtte.2020.10(3).06

10 / 3 / 323 - 350 Pages


Snežana Tadić - University of Belgrade, Faculty of Transport and Traffic Engineering, Vojvode Stepe 305, 11000 Belgrade, Serbia -

Miloš Veljović - University of Belgrade, Faculty of Transport and Traffic Engineering, Vojvode Stepe 305, 11000 Belgrade, Serbia -


Tourism has been developing intensively in recent decades due to various social and economic trends. Rural tourism, which includes various tourist activities in rural areas (tourism in households, ecotourism, recreational, adventure, sports, health, artistic, heritage tourism, etc.) is also gaining in importance. The main instrument for the efficient realization of flows of people, goods and information in the Rural Tourism Supply Chain (RTSC) and increasing the competitiveness of tourism products is logistics. Logistics provides a material and a non-material basis for rural tourism services. As suppliers of raw materials and finished products to other actors, but also as creators of their own tourism offer, households are significant actors in the supply chain and generators of logistics flows in rural tourism. A specific form of rural tourism related to households and agricultural production is called agritourism. This paper analyzes the critical issues and structure of the RTSC, structure the logistics of agritourism and analyzing particular areas in terms of logistics flows, processes, and activities.

Download Article

Number of downloads: 1070


A Jalil, E. E.; Grant, D. B.; Nicholson, J. D.; Deutz, P. 2016. Reverse logistics in household recycling and waste systems: a symbiosis perspective, Supply Chain Management 21(2): 245-258.


Adamchevskaya, V. 2016. Logistic complex as agrotourism development mechanism, Quarterly Research and Practice Journal 4(24): 4-7.


Ajagunna, I.; Pinnock, F.; Amode, T. M. 2017. Tourism development and logistics in the Caribbean: will there be a symbiotic relationship? Worldwide Hospitality and Tourism Themes 9(1): 116–123.


Alegre, J.; Pou, L. 2006. The length of stay in the demand for tourism, Tourism Management 27(6): 1343–1355.


Atkin, B.; Brooks, A. 2015. Total Facility Management, John Wiley & Sons, USA, 406 p.


Bally, B.; Peterson, G.; Stoiber, A. 2013. Household Inventory Management System. Faculty of the Electrical and Computer Engineering Technology, University of Cincinnati, USA.


Baloglu, S.; Mangaloglu, M. 2001. Tourism destination images of Turkey, Egypt, Greece, and Italy as perceived by US-based tour operators and travel agents, Tourism Management 22(1): 1–9.


Bethapudi, A. 2013. The role of ICT in tourism industry, Journal of Applied Economics and Business 1(4): 67-79.


Beullens, P.; Van Oudheusden, D.; Van Wassenhove, L. N. 2004. Collection and Vehicle Routing Issues in Reverse Logistics, In Dekker, R.; Fleischmann, M.; Inderfurth, K.; Van Wassenhove L. N. (Ed.) Reverse Logistics: 95–134.


Bing, X.; Bloemhof-Ruwaard, J. M.; Van der Vorst, J. G. A. J. 2012. Sustainable reverse logistics network design for household plastic waste, Flexible Services and Manufacturing Journal 26(1-2): 119–142.


Bogataj, M.; Bogataj, L.; Vodopivec, R. 2005. Stability of perishable goods in cold logistic chains, International Journal of Production Economics 93: 345–356.


Boon-itt, S.; Pongpanarat, C. 2011. Measuring Service Supply Chain Management Processes: The Application of the Q-Sort Technique, International Journal of Innovation, Management and Technology 2(3): 217-221.


Boyer, R.; McKinney, J. 2018. Food Storage Guidelines For Consumers, Publication 348-960. Virginia Cooperative Extension, Virginia Tech, Virginia State University, USA.


Brilhante, I..; Macedo, J. A.; Nardini, F. M.; Perego, R.; Renso, C. 2014. TripBuilder: A Tool for Recommending Sightseeing Tours, Advances in Information Retrieval: 771–774.


Brzozowska, A.; Kalinichenko, A.; NiedzióÅ‚ka, A.; PopÅ‚awski, Ł. 2018. Logistic procedures in the promotion of agritourism, Infrastructure and Ecology of Rural Areas 4(1): 891-907.


Buhalis, D.; Laws, D. 2001. Tourism distribution channels: Practices, issues and transformations, London: Continuum International Publishing Group, UK, 400 p.


Carbone, V.; Roquet, A.; Roussat, C. 2017. The Rise of Crowd Logistics: A New Way to Co-Create Logistics Value, Journal of Business Logistics 38(4): 238-252.


Chandon, P.; Wansink, B. 2006. How Biased Household Inventory Estimates Distort Shopping and Storage Decisions, Journal of Marketing 70(4): 118–135.


Chen, I. J.; Paulraj, A. 2004. Understanding supply chain management: critical research and a theoretical framework, International Journal of Production Research 42(1): 131–163.


Chen, J.; Guan, J.; Xu, J.; Clergeau, C. 2018. Constructing the Green Supply Chain for Rural Tourism in China: Perspective of Front–Back Stage Decoupling, Sustainability 10(11): 4276-4293.


Ciolac, R.; Adamov, T.; Iancu, T.; Popescu, G.; Lile, R.; Rujescu, C.; Marin, D. 2019. Agritourism - A Sustainable Development Factor for Improving the “Health” of Rural Settlements. Case Study Apuseni Mountains Area, Sustainability 11(5): 1467-1490.


Cooper, M.C.; Lambert, D. M.; Pagh J. D. 1997. Supply Chain Management: More Than a New Name for Logistics, The International Journal of Logistics Management 8(1): 1-14.


De Brito, M. P.; Dekker, R. 2004. A Framework for Reverse Logistics, In Dekker, R.; Fleischmann, M.; Inderfurth, K.; Van Wassenhove L. N. (Ed.), Reverse Logistics: 3-27.


Ellram, L. M.; Tate, W. L.; Billington, C. 2004. Understanding and Managing the Services Supply Chain, The Journal of Supply Chain Management 40(4): 17–32.


European Commission. 2010. Life cycle thinking and assessment for waste management, Available from internet: https://op.europa.eu/en/publication-detail/-/publication/92b3f3ea-4a33-4c2b-a369-68b2ea0e40ad/language-en.


European Network for Rural Development (ENRD). 2016. Boerderij Spa – The farm spa, Available from internet: https://enrd.ec.europa.eu/projects-practice/boerderij-spa-%E2%80%93-farm-spa_en.


Eurostat. 2019. Nights spent at tourist accommodation establishments by degree of urbanisation (from 2012 onwards), Available from internet: https://ec.europa.eu/eurostat/tgm/refreshTableAction.do?tab=table&plugin=1&pcode=tin00179&language=en.


Fagioli, F. F.; Diotallevi, F.; Ciani, A. 2014. Strengthening the sustainability of rural areas: the role of rural tourism and agritourism, Rivista di Economia Agraria 69(2-3): 155-169.


Felsenstein, D.; Fleischer, A. 2003. Local Festivals and Tourism Promotion: The Role of Public Assistance and Visitor Expenditure, Journal of Travel Research 41(4): 385–392.


Font, X.; Tapper, R.; Schwartz, K.; Kornilaki, M. 2008. Sustainable supply chain management in tourism, Business Strategy and the Environment 17(4): 260–271.


Gannon, A. 1994. Rural Tourism as a Factor in Rural Community Economic Development for Economies in Transition, Journal of Sustainable Tourism 2(1-2): 51-60.


Garg, L.; Ramesh, K.; Garg, G.; Portelli, A.; Jamal, A. 2020. Kitchen Genie: An Intelligent Internet of Things System for Household Inventory Management, In Singh, P.K.; Panigrahi, B.K.; Suryadevara, N.K.; Sharma, S.K.; Singh, A.P. (Ed.). In Proceedings of ICETIT 2019. Lecture Notes in Electrical Engineering, Institute of Information Technology & Management, New Delhi, India, 3-20.


Gebresenbet, G; Bosona, T. 2012. Logistics and Supply Chains in Agriculture and Food, In Groznik, A. (Ed.), Pathways to Supply Chain Excellence Chapter 8: 125-146.


Gebresenbet, G.; Ljungberg, D. 2001. Coordination and Route Optimization of Agricultural Goods Transport to attenuate Environmental Impact, IT—Information Technology and the Human Interface, Journal of Agricultural Engineering Research 80(4): 329–342.


Goldblatt, J. J. 2002. Special Events: Twenty-First Century Global Event Management. The Wiley Event Management Series, Third edition, John Wiley & Sons, Inc., USA, 488 p.


Guo, X.; He, L. 2012. Tourism Supply-Chain Coordination: The Cooperation between Tourism Hotel and Tour Operator, Tourism Economics 18(6): 1361–1376.


Hüller, S.; Heiny, J.; Leonhäuser, I.-U. 2017. Linking agricultural food production and rural tourism in the Kazbegi district – A qualitative study, Annals of Agrarian Science 15(1): 40–48.


Jedermann, R.; Nicometo, M.; Uysal, I.; Lang, W. 2014. Reducing food losses by intelligent food logistics, Philosophical Transactions of the Royal Society A: Mathematical, Physical and Engineering Sciences 372: 1-20.


Kastenholz, E.; Lopes de Almeida, A. 2008. Seasonality in rural tourism – the case of North Portugal, Tourism Review 63(2): 5–15.


Kizos, T.; Iosifides, T. 2007. The contradictions of agrotourism development in Greece: evidence from three case studies, South European Society and Politics 12: 59–77.


Kochadze, T.; Dangadze, I.; Zaqareishvili, V. 2013. The role of logistics in the market for transportation and tourist services, Machines, Tehnologies, Materials 4: 1-3.


KoÅ›cielniak, H.; Skowron-Grabowska, B.; NowodziÅ„ski, P. 2017. Entrepreneurship and innovation in the perspective of strategic management [In Polish: PrzedsiÄ™biorczość i innowacyjność w perspektywie zarzÄ…dzania strategicznego], In D. Jelonek, F. Bylok (Ed.) Multidimensionality of contemporary organization management [In Polish: Wielowymiarowość wspóÅ‚czesnego zarzÄ…dzania organizacjami]. Faculty of Management, Czestochowa University of Technology, Poland, 13-21.


Krasavac, B.C.; Radosavljević, K.; Bradić-Martinović, A. 2018. SWOT Analysis of the Rural Tourism as a Channel of Marketing for Agricultural Products in Serbia, Economics of Agriculture 65(2): 1573-1584.


Lambert, D. M.; Cooper, M. C.; Pagh, J. D. 1998. Supply Chain Management: Implementation Issues and Research Opportunities, The International Journal of Logistics Management 9(2): 1–20.


Lane, B. 1994. What is rural tourism? Journal of Sustainable Tourism 2(1-2): 7–21.


Law, R.; Leung, R.; Lo, A.; Leung, D.; Fong, L. H. N. 2015. Distribution channel in hospitality and tourism, International Journal of Contemporary Hospitality Management 27(3): 431–452.


Liaudat, C.; Henderson, N. 2002. Large event logistical and support traffic management, In Proceeding to 2nd Swiss Transport Research Conference, Ascona, Switzerland.


Liu, A. 2006. Tourism in rural areas: Kedah, Malaysia, Tourism Management 27(5): 878–889.


Lovec, V. 2018. Energy performances of the traditional rammed earth house in Vojvodina [In Serbian: Energetske performanse tradicionalne vojvođanske kuće od naboja], PhD, University of Belgrade, Faculty of Architecture, Serbia.


Lowe, T. J.; Preckel, P. V. 2004. Decision Technologies for Agribusiness Problems: A Brief Review of Selected Literature and a Call for Research, Manufacturing & Service Operations Management 6(3): 201–208.


Majumdar, A. 2012. Rural Solid Waste Management: Issues & Action. Available from internet: https://www.researchgate.net/profile/Pravash_Moharana/publication/265413674_Rural_Solid_Waste_Management_Issues_and_Action/links/540e55cd0cf2d8daaacd46bb.pdf.


Malone, T. W. 1987. Modeling Coordination in Organizations and Markets, Management Science 33(10): 1317–1332.


McCabe, S.; Clement, S.; Ochoa, A. 2008. Sustainable Procurement Guidelines for Cleaning Products and Services. - Local Governments for Sustainability (ICLEI) for the United Nations Environment Programme – Division of Technology, Industry and Economics (UNEP-DTIE). Available from internet: https://www.greeningtheblue.org/sites/default/files/Backgroundoncleaningproducts_0.pdf.


Mehdi, S. A. 2017. Sustainable Supply Chain Management in Pithoragarh: Prospects of Rural Tourism, The IUP Journal of Supply Chain Management 14(1): 16-31.


Mihai, F.C. 2012. Improper household waste disposal in rural territory. Case Study: Neamt County, Romania, Bulletin USAMV Agriculture 69(2):15-20.


Mihai, F.-C.; Ingrao, C. 2018. Assessment of biowaste losses through unsound waste management practices in rural areas and the role of home composting, Journal of Cleaner Production 172: 1631–1638.


Minghetti, V. 2003. Building customer value in the hospitality industry: towards the definition of a customer-centric information system, Information Technology and Tourism 6(2): 141-152.


Minis, I.; Paraschi, M.; Tzimourtas, A. 2006. The design of logistics operations for the Olympic Games, International Journal of Physical Distribution & Logistics Management 36(8): 621-642.


Molina, M. E. R.; Saura, I. G.; Velazquez, B. M. 2010. Information and communication technologies in rural hotels, International Journal of Sustainable Economy 2(1): 1-15.


Mrnjavac, E.; Ivanovic, S. 2007. Logistics and logistics processes in a tourism destination, Tourism and hospitality management 13(3): 531-546.


Muhcina, S.; Popovici, V. 2008. Logistics and Supply Chain Management in Tourism [In Romanian: Logistica ÅŸi managementul lanÅ£ului de aprovizionare-livrare în turism], Amfiteatru Economic 24: 122-132.


Nair, S.; Jayakumar, C. 2010. A Handbook for Waste Management in Rural Tourism Areas: A Zero Waste Approach. Available from internet: http://chm.pops.int/Portals/0/download.aspx?d=UNEP-POPS-BATBEPWK1-CS08.English.pdf.


NiedzióÅ‚ka, A. 2012. Logistics in chosen institutions and entities activities in the sphere of agritourism promotion on the example of Malopolska Voivodeship [In Polish: Logistyka w dziaÅ‚aniach wybranych podmiotów i instytucji w sferze promocji agroturystyki na przykÅ‚adzie województwa maÅ‚opolskiego], Logistyka 4: 1135-1142.


NiedzióÅ‚ka, A. 2015. Transfer of information in agritourism using portals as parts of the logistics management of rural areas, In: Brzozowska, A., Kalinichenko, A.V. (Ed.), Transformation management of economic at rural areas, Chapter 21, Poltava State Agrarian Academy, 223-230.


Nilsson, P. A. 2002. Staying on farms – an ideological background, Annals of Tourism Research 29(1): 7–24.


Obradović, T. 2018. Principles of architectural heritage and their contemporary implementation [In Serbain: Načela graditeljskog predanja i njihova savremena primena], PhD, University of Belgrade, Faculty of Architecture, Serbia.


Ohe, Y. 2008. Characteristics and issues of rural tourism in Japan, In Brebbia, C. A.; Pineda, F. D. (Ed.) Sustainable Tourism III, Southampton: WIT Press, 305– 316.


Özgener, Åž.; Ä°raz, R. 2006. Customer relationship management in small–medium enterprises: The case of Turkish tourism industry, Tourism Management 27(6): 1356–1363.


Page, S. J. 2014. Tourism management: Managing for change, Routledge, UK, 400 p.


Park, D. B.; Yoon, Y. S. 2009. Segmentation by motivation in rural tourism: A Korean case study, Tourism Management 30(1): 99–108.


Petrović, M. 2014. Quality of agritourism in Vojvodina and its impact on residents’ attitudes, PhD, Department of Geography, Tourism and Hotel Management, Faculty of Sciences, University of Novi Sad, Serbia.


Phillip, S.; Hunter, C.; Blackstock, K. 2010. A typology for defining agritourism, Tourism Management 31(6): 754-758.


Qi, Z.; Hong, L. 2011. Study on Design and Research of Tourist Souvenirs on the Background of Low-carbon Economy, Energy Procedia 5: 2416–2420.


Radac, B. A.; Cszos, I.; Merce, I. I.; Milin, I. A.; Zamfir, R.; Horvãth, J. 2013. The role of tourism agents in promoting rural tourism, Lucrări ȘtiinÈ›ifice, Seria I, 15(4): 263-266.


Rigby, D. K.; Reicheld, F. F.; Schefter, P. 2002. Avoid the four perils of CRM, Harvard Business Review 80(2): 101-109.


Roget, F. M.; González, X. A. R. 2006. Rural Tourism Demand in Galicia, Spain, Tourism Economics 12(1): 21–31.


Rokicki, T. 2013. The Importance of Logistics in Agribusiness Sector Companies in Poland, In Proceedings of the International Scientific Conference Economic Science for Rural Development, Jelgava 2013, 116-120.


Rushton, L. 2003. Health hazards and waste management, British Medical Bulletin 68(1): 183–197.


Ryals, L.; Knox, S. 2001. Cross-functional issues in the implementation of relationship marketing through customer relationship management, European Management Journal 19(5): 534–542.


Sengupta, K.; Heiser, D. R.; Cook, L. S. 2006. Manufacturing and Service Supply Chain Performance: A Comparative Analysis, The Journal of Supply Chain Management 42(4): 4-15.


Sharpley, R.; Roberts, L. 2004. Rural tourism - 10 years on, International Journal of Tourism Research 6(3): 119–124.


Shelley, M. 2019. The Care and Handling of Art Objects: Practices in The Metropolitan Museum of Art (revised edition, 2019). Available from internet: https://www.metmuseum.org/art/metpublications/The_Care_and_Handling_of_Art_Objects_Practices_in_The_Metropolitan_Museum_of_Art_2019.


Shone, A.; Parry, B. 2004. Successful Event Management: A Practical Handbook, Cengage Learning Business Press.


Sigala, M. 2008. A supply chain management approach for investigating the role of tour operators on sustainable tourism: the case of TUI, Journal of Cleaner Production 16(15): 1589–1599.


Slusarczyk, B.; Smolag, K.; Kot, S. 2016. The supply chain of a tourism product, Актуальні проблеми економіки 5: 197-207.


Song, H. 2012. Tourism Supply Chain Management. 1st Edition, Routledge, UK. 206 p.


Sonnino, R. 2004. For a “Piece of Bread”? Interpreting Sustainable Development through Agritourism in Southern Tuscany, Sociologia Ruralis 44(3): 285–300.


Styles, D.; Schönberger, H.; Martos, J. L. G. 2013. Best Environmental Management Practice in the tourism sector, Europian Commision. Available from internet: http://susproc.jrc.ec.europa.eu/activities/emas/documents/TourismBEMP.pdf.


Tadić, S.; Veljović, M. 2020. Logistics flows of household, Tehnika 75(2): 225-237.


Tadić, S.; Zečević, S. 2016b. Global trends and their impact on city logistics management, Tehnika 66(3): 459-464.


Tadić, S.; Zečević, S.; Krstić, M. 2012. Logistics and Supply Chain Managmant in tourism: Present state and limitations, Tehnika 67(6): 1018-1025.


Tadić, S.; Zečević, S.; Krstić, M. 2015. City logistics – status and trends, International journal for traffic and transport engineering 5(3): 319-343.


Tadić, S.; Zečević, S. 2016a. Modeling of the city logistics conceptions [In Serbian: Modeliranje koncepcija city logistike]. University of Belgrade, Faculty of Transport and Traffic Engineering, Serbia, 358 p.


Tadić, S.; Zečević, S.; Krstić, M. 2014. City logistics initiatives aimed at improving sustainability by changing the context of urban area [In Serbian: Inicijative city logistike u cilju poboljšanja održivosti promenom konteksta urbane sredine], Tehnika 61(5): 834-843.


Tanasă, L. 2014. Benefits Of Short Food Supply Chains For The Development Of Rural Tourism In Romania As Emergent Country During Crisis, Agricultural Economics and Rural Development 11(2): 181-193.


Tapper, R.; Font, X. 2004. Tourism supply chains: Report of a desk research project for the travel foundation, Environment Business & Development Group, Leeds Metropolitan University.


TRIP. 2019. Rural Connections: Challenges and Opportunities In America's Heartland. Available from internet: https://tripnet.org/wp-content/uploads/2019/08/Rural_Roads_TRIP_Report_May_2019.pdf.


Tripedia, no date. Drvengrad. Available from internet: https://tripedia.info/attraction/drvengrad-serbia/.


Ujma, D. 2001. Distribution channels for tourism: theory and issues, In Buhalis, D.; Laws, E. (Ed.), Tourism distribution channels: Practices, issues and transformations, London: Continuum International Publishing Group, 33–52.


United Nations (UN). 2010. International Recommendations for Tourism Statistics 2008. Available from internet: https://unstats.un.org/unsd/publication/seriesm/seriesm_83rev1e.pdf.


Vuković, P. 2017. Character and Dynamics of Development Rural Tourism in the Republic of Serbia, Ekonomika - Journal for Economic Theory and Practice and Social Issues 63(4): 53-60.


Xu, H.; Zhou, X. 2009. The construction of conceptual model of tourist destination supply chain, Tourism Science 23: 15–20.


Zečević, S.; Tadić, S. 2006. City logistics [In Serbian: City logistika]. University of Belgrade, Faculty of Transport and Traffic Engineering, Serbia, 190 p.


Zeithaml, V. A.; Parasuraman, A.; Berry, L. L. 1985. Problems and Strategies in Services Marketing, Journal of Marketing 49(2): 33–46.


Zhang, X.; Song, H.; Huang, G. 2009. Tourism supply chain management: A new research agenda, Tourism Management 30: 345–358.